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SunFlare will be exhibiting at the Tokyo Game Show 2013

The Tokyo game show will be held from Thursday September 19th to Sunday September 22nd at the Makuhari Messe convention center. SunFlare will be exhibiting during the business days, held from September 19th and 20th.

During the game show, we will be introducing our game and app localization service line up, which includes testing, marketing and the translation of various documents that may arise in all phases of development, from planning to release.
We would like to invite developers and publishers who are looking to break into the Japanese or APAC market to stop by for a consultation.

If you are able to attend the Tokyo Game Show, please come pay us a visit at booth number 4-N43.

TOKYO GAME SHOW 2013
http://tgs.cesa.or.jp/index.html

Booth Details

Business Solution Corner – Booth No. 4-N43
Note: Business Days Only (September 19th and 20th)

For Further Inquiries

SunFlare Co., Ltd.
Information & Communication Technology
TEL: +81-3-3355-2942
E-Mail: sfsales_tc@sunflare.co.jp
ATTN: Demian Ichinose, Toru Mochizuki, Akihiko Sawahata

SunFlare holds discussions with strategic partners for China market entry services

Managing director Hagihara and persons responsible for China market entry support services met with 4 partner organizations in a span of 5 days starting October 17th. SunFlare’s China market entry support services consists of business support services in 3 fields – intellectual property strategy, regulatory affairs, and standards compliance The 3 organizations who will partner with SunFlare to support clients entering the China market are Pharmtec , China Beijing Equity Exchange , and Venturepharm. Additionally, a meeting with the parent organization of China Technology Exchange, China Beijing Equity Exchange , took place. At the meetings, common hurdles Japanese firms face when entering the Chinese market and possible solutions were discussed with the top level management of each respective organization.

At the meeting with Pharmtec

At Pharmtec At the meeting with Pharmtec, ideas were exchanged on how best to support Japanese pharmaceutical and medical device manufacturers understand and overcome the difficult Chinese regulatory environment, with agreements being made to keep open channels of communication and hold continuously seminars for the industry. SunFlare and Pharmtec confirmed various points and specific challenges for how it could combine its resources and knowhow to act as an effective interface between Japanese businesses and Chinese regulatory authorities. Photos from the meeting can be seen on Pharmtec’s homepage as well.

Pharmtec attendees: Pharmtec president Mr. Rui, Manager of the CRO division Mr. Zhao, Manager of the consulting division Mr. Zhang, Manager of the technical evaluation and technology transfer division Mr. Liu, Manager of the media communications division Mr. Qin, and deputy editor of industry publication “Chinese Journal of Pharmaceutical Technology Economics and Management”, Mr. Huang.

At the meeting with CTEX

 At CTEX CTEX, an organization jointly established by the Beijing Municipal People’s Government, the Ministry of Science and Technology and the State Intellectual Property Office with approval from the State Council, is committed to providing intellectual property support to a variety of industries. At the meeting, discussions took place on how to utilize the competitive edge and CTEX’s unique position to provide critical services for Japanese firms entering the China market.

Attendees from CTEX: Vice Chairman Xu, Manager of Technology Exchange Service Center Mr. Li, and Senior Manager Mr. Shan.

At the meeting with CBEX

 At CBEX China Beijing Equity Exchange, since its founding in 2004, has grown at a rapid pace and its annual turnover is expected to exceed 5 trillion yen in 2011, representing over half of the China equities market. At the meeting with CBEX, new strategies were laid out to help support Japanese firms by utilizing CBEX’s resources to further spur equity exchange in the Chinese market.

Attendees from CBEX: Manager of Strategies Department Mr. Xia, Senior Manager of Strategies department Mr. Li.

At the meeting with Venturepharm


At Venturepharm Venturepharm is a Hong Kong stock exchange-listed, pharmaceutical R&D and manufacturing company with CRO functions. In recent years, it has maintained the top position for number of SFDA approvals per year. At this meeting, a partnership framework for supporting Japanese pharmaceuticals in China was established.

Venturepharm attendees: CEO Mr. Song, R&D Division Director Mr. Lu and manager Mr. Wu, and Clinical Trials Division manager Mr. Zhu.

Finally, during this visit, SunFlare conducted discussions with Xi Tingfei Peking University professor and former director of Center of Medical Devices, National Institute for the Control of Pharmaceutical and Biological Products. As a solution for medical device manufacturers entering China, SunFlare will be holding a seminar on the Chinese regulatory framework, and will be inviting Mr. Xi to provide insight as lecturer.

SunFlare Hosts Booth at 8th DIA Japan Annual Meeting

SunFlare Co., Ltd.’s Life Science Business Unit hosted an exhibition booth at the 8th DIA Japan Annual Meeting, an event hosted by Drug Information Association, Inc (DIA) on October 27 and 28 , 2011 at Tower Hall Funabori, Tokyo. With over 18,000 members worldwide, DIA is a nonprofit association for professionals involved in all aspects of the discovery, development, and life-cycle management of pharmaceuticals, medical devices, and other such products . The aim of the association is to help advance specialist research in this field through the widespread dissemination of information among its members. This year’s meeting focused on new trends in global clinical development and on how Japan should adapt to these trends. Thanks to the many informative sessions that were held, the event was attended by even more pharmaceutical industry professionals than last year. The core services offered by SunFlare’s Life Science Business Unit have always been medical writing, quality control checking, and translation, but in recent years, it has pioneered a new business concept: DocumentCRO®. As result, the unit has expanded the range of services it offers to include support for companies wishing to enter overseas markets, strengthen their overseas presence, optimize their IT infrastructure, or develop their human resources. Given this, the unit is now uniquely positioned to help pharmaceutical companies realize an expeditious launch of their products on the global market. In keeping with its commitment to providing customers with optimal solutions to their business needs, SunFlare’s Life Science Business Unit views participation in the DIA Japan Annual Meeting as a valuable opportunity to keep up to date with pharmaceutical industry developments .

SunFlare Joins DITA Consortium Japan

In September 2011, SunFlare Co., Ltd. became a corporate member of DITA Consortium Japan, an organization established to disseminate information about and promote the use of DITA in Japan. An XML standard for topic-based document authoring, Darwin Information Typing Architecture (DITA) facilitates the modularization and systematization of documentation through the use of maps that assemble topics into deliverables. As documentation specialists ourselves, we believe that our active involvement in DITA Consortium Japan will enable us to make a valuable contribution to the further development of DITA. Also, given that DITA is an architecture that offers greater standardization and efficiency in document creation, membership of the consortium will enable us to continue to refine our own documentation processes.

Corporate Logo Design Concept

At SunFlare, we strive to facilitate engaging communication, and to demonstrate our commitment to realizing this concept, we have redesigned our corporate logo. The oval around the word “Sun” symbolizes our position as an interface to the global community, and our corporate name “SunFlare” signifies innovation, speed, and dynamism. It reflects our dedication to advancing the global community by delivering quality documents quickly and efficiently.